Trending, Design

Colour Psychology

INSPIRE EMPLOYEES AND INCREASE PRODUCTIVITY THROUGH COLOUR PSYCHOLOGY

The colour scheme selected for any work environment has the potential to have a major impact on employee productivity & workplace wellbeing. Colour changes perception of temperature, sparks creativity and even influences emotions. To quote Picasso ‘Colours, like features follow the changes of the emotions’.

Our design professionals are acutely aware that certain colours can positively contribute to happiness, productivity, and even physical health in a workplace. However, that doesn’t mean that they can simply apply a coat of paint and hey presto, magically these objectives are reached. We explore and understand the combination and relationship between other elements like lighting, textures, furniture and also your company culture. The key is finding the right balance and creating a space that is comfortable. Somewhere staff can enjoy working & do so productively.

Every colour has a psychological property.

Each primary colour contains a property trait: Red is Physical, Blue is Intellectual, Yellow is Emotional & Green is Balance. But how does this affect your working environment?

Blue often ignites feelings of peacefulness. Think blue skies, waterfalls. Rooms decorated in blue can have a relaxing effect on people. The colour is also proven to boost higher rates of productivity, opening up the mind. It’s easier for employees to meet and work together in a positive light by incorporating blue in a conference room like above. Calm, comfortable, low-pressure environment.

Green is associated with health, wellness and growth. A very popular colour for hospitals, but also an excellent choice for offices. Green doesn’t cause eye fatigue and like blue, it also has calming effects. Since green is commonly associated with nature, incorporating it into an office design helps workers feel rejuvenated and connected to the outside world. Biophilic design is a popular way to go about this like pictured.

When you mention yellow, the sun is the first thing many people think of. It’s cheerful, warm, energizing and typically makes people feel optimistic. A little yellow can go a long way. Adding touches of yellow as a highlight in different office areas can help inspire creative thinking.

“Businesses should always consider the use of colour to promote a positive image, as well to establish an environment where people will prosper”. – Sonica Bucksteg, Dulux Colour Specialist

Modern workplaces provide staff with an abundance of choice and flexibility with regard to how they work. We expect the colour trend to continue as companies strive to create homely, colourful and vibrant spaces where staff love to work.

Contact us today for your free colour consult 🙂

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